More branch Closures today announced across the banking industry. Nothing more shouts about the publics use of mobile banking than this, yet there’s still a lot of uproar (even though the average user visits just once in three months).
People just aren’t using their banks like they used to, as we are all well aware. Banks may be closing branches, but interestingly there is very little in the way of a clear strategy to combat the changes from the legacy banks that is obvious. It’s like as if the bank closures are still a surprise.
The thing about all of this news I see is the typical quotes along the lines of “you could switch if your bank closes, but when they’re all closing, who do you switch to?”
Mobile only banks.
Keep plugging away to make this the go to bank when all that is left is mobile only banking. Stay on the front foot